Image Annotation vs Image Markup: What’s the Difference?

People often use “markup” and “annotation” interchangeably. The practical difference is less about software and more about what the mark communicates.

Markup shows the location

A circle, arrow or sketch on an image is markup. It can quickly point to the area under discussion: a logo, a crop or an edge that needs cleaning up.

An annotation adds meaning

An annotation connects that location to a note or instruction. “Raise the contrast of this caption so it reads over the background” gives the designer a measurable next step. A circle by itself might only mean “look here.”

Combine the two

In Framink, draw on an image and add a short comment to explain your intent. Keep each note tied to one change. Export the marked feedback for a quick hand-off, or use a project for review rounds. To try the workflow, see how to annotate an image.